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Self-concept of Contemporary Czech Sports Journalists
Chladová, Marta ; Němcová Tejkalová, Alice (advisor) ; Waic, Marek (referee) ; Waschková Císařová, Lenka (referee)
The profession of sports journalists, according to the literature, is in various ways outside the standards of journalistic practice. The content, form and importance of their work is often questioned. Sports editorial offices tend to work according to rules that are not typical of the rest of the media; they operate in a 'world of their own'. This dissertation reveals how sports journalists themselves perceive their profession. The qualitative research, based on in-depth interviews with former and active sports journalists from different types of media, describes their work in general terms and highlights the unique features of the profession that might enlighten their position in the journalistic hierarchy and identify any specifics that the journalists themselves perceive as relevant. The grounded theory method has been used for the analysis, through which the thesis defines the central and other major themes that resonate in and out of academia and co-create the image of sports journalists. The main aim of the research is to answer the question what the professional self-concept of Czech sports journalists is. The dissertation is a summary of findings concerning the everyday life of Czech sports journalists, with an emphasis on the characteristics of the key specifics of their profession and...
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Self-concept of Contemporary Czech Sports Journalists
Chladová, Marta ; Němcová Tejkalová, Alice (advisor) ; Waic, Marek (referee) ; Waschková Císařová, Lenka (referee)
The profession of sports journalists, according to the literature, is in various ways outside the standards of journalistic practice. The content, form and importance of their work is often questioned. Sports editorial offices tend to work according to rules that are not typical of the rest of the media; they operate in a 'world of their own'. This dissertation reveals how sports journalists themselves perceive their profession. The qualitative research, based on in-depth interviews with former and active sports journalists from different types of media, describes their work in general terms and highlights the unique features of the profession that might enlighten their position in the journalistic hierarchy and identify any specifics that the journalists themselves perceive as relevant. The grounded theory method has been used for the analysis, through which the thesis defines the central and other major themes that resonate in and out of academia and co-create the image of sports journalists. The main aim of the research is to answer the question what the professional self-concept of Czech sports journalists is. The dissertation is a summary of findings concerning the everyday life of Czech sports journalists, with an emphasis on the characteristics of the key specifics of their profession and...
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Gender Equality, Biathlon and Media: An Analysis of Media Production
Gerth, Lisa ; Numerato, Dino (advisor) ; Vochocová, Lenka (referee)
Women are significantly underrepresented in sports. This is primarily because for many centuries it was forbidden for women to participate in sports. Today, women are allowed to take part in numerous sports and in major events such as the Olympic Games. Nevertheless, a male hegemony prevails in sports, which is expressed especially in media production. Biathlon represents one of the sport disciplines in which women and men operate on an equal footing. The goal of this paper is to analyze the media production processes in biathlon, concerning the gender issues. The research was conducted with qualitative interviews with sports journalists and athletes and analyzed with grounded theory. Data analysis shows that journalists do not address the issue of gender equality in biathlon coverage. They primarily report on the sporting success of the athletes, regardless of gender. This also means that hardly any women-specific topics are addressed. The interviewed journalists are gender-blind in their work. There is rather a marginalized equality of men and women. Especially female athletes and female journalists point out that the sport of biathlon and the media production about it can further improve in terms of gender equality.
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Requirements of Selected Czech Media on Media Relations of Sports Organisations
Slobodníková, Aneta ; Voráček, Josef (advisor) ; Ruda, Tomáš (referee)
Title: Requirements of Selected Czech Media for Media Relations of Sports Organisations Objectives: The objective of this thesis is to synthesize sports media's opinions on media relations of sports organizations in Czech republic. The aim is to create a document that will have the potential to improve communication between media and Czech sports organizations. Methods: The qualitative method of interviews was used for data collection, alongside with a guideline based on theoretical framework. Respondents were selected by targeted sampling employing criteria. Interviews were recorded and subsequently transcribed into written form. Obtained data were processed by the deductive method of thematic analysis. Results: The result of this thesis is a summary of requests from media representatives. The results reflect the theoretical framework with practical comments for the Czech sports environment. Overall, media representatives focus on trust from sports organizations and their representatives. They recall that a media output is also a part of a sports career of athletes. They wish to be seen as someone who is a partner in spreading information to the public and fans, not as an enemy. Keywords: public relations, communication, press release, press conference, sports media, media guide, media room,...
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Prague's football clubs playing the first czech league 2011/2012 and their image in national newspapers
Hejbal, Dominik ; Halada, Jan (advisor) ; Kraus, Jiří (referee)
The paper focuses on the image of Prague First League (Gabrinus) football clubs in Czech national dailies. The season of 2011/12 is surveyed, during which there were five Prague clubs in the First League, which was an unusually high count. Traditional contenders such as AC Sparta Praha and SK Slavia Praha were included, as well as Bohemians 1905 and the newcomers FK Dukla Praha and FK Viktoria Zizkov, both of which advanced from the Second Football League. The followed dailies are Sport (the only Czech sports daily), Hospodarske noviny, Lidove noviny, Mlada fronta DNES and Pravo, four general dailies with sports supplement. By using both quantitative and qualitative methods, the paper examines which events in Prague football clubs were assigned most space. Furthermore, the way the events are addressed is examined, as well as the clubs mostly reported by individual writers - whether there is dependence between number of fans and the space assigned to particular clubs. The following chapters seek the answer to the question if Czech dailies in the effort to aim at increasing readers' interest prefer clubs with more fans. We also study whether positive or negative events are more followed, or if success or failure is emphasized.
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